If you are in the airport waiting for your flight, you can always tell who the “Singapore Girls” are. They are wearing a Sarong Kebaya in Batik Material and these are the flight attendants from Singapore Airlines. Through the colourful uniforms, Singapore Airlines wanted the people to remember that even if they are flying thousands of miles away […]
Category: Logo
Logo Consistency Equals Dollars in the Bank
Your logo is a symbol that can provide consumers with instant and powerful brand recognition of your business and the services or products that you offer. While your logo is only one piece of your branding strategy, it is the visible aspect of it that lifts its importance in establishing and reinforcing your brand. It […]